F30 xDrive Commercial - Corners

tim330i · 10-24-2012, 10:56 AM

The latest commercial from BMW highlights the driving dynamics of xDrive on the F30 3 series. The latest round of commercials from BMW has been great with more focus on how the car drives and less on gadgets or status. A nice bit of narration from Chris Pine wraps up as one of my more favorite recent 3 series commercials.

Quote:

Meet the 2012 BMW 3 Series xDrive, a motorwork of art preceded only by reputation. Start configuration of your BMW 3 Series and add options like xDrive by visiting: http://BMWUSA.com

What do you think? Is BMW on the right track again for advertising the Ultimate Driving Machine?

pix335i · 10-24-2012, 01:20 PM

I like the fact that they are actually talking about the handling characteristics for once. Seems like they have been pretty focused on the technology part in the commercials.

ECSTuning · 10-24-2012, 03:03 PM

^agreed 100%

Great commercial

Patrick- BMWPartsSource · 11-15-2012, 10:18 AM

love this commercial !!!

mtgswede · 02-08-2013, 08:15 AM

I have to say it seems like my e46 xi handled better than my f30 xdrive but maybe it's just my perception because this is a much bigger car with electronic steering and way more power. I know the 50/50 balance is off slightly compared to the e46 but not by much.

tim330i · 02-08-2013, 09:46 AM

Quote:

Originally Posted by mtgswede

I have to say it seems like my e46 xi handled better than my f30 xdrive but maybe it's just my perception because this is a much bigger car with electronic steering and way more power. I know the 50/50 balance is off slightly compared to the e46 but not by much.

I agree on the handling but the F30 is such a nice smooth drive. It does make the E46 seem dated.

Tim

10-24-2012, 01:20 PM	#2
pix335i Mod Junkie Join Date: Dec 1969 Location: Mountain Top, PA Posts: 810 My Ride: 2007 335i Coupe	I like the fact that they are actually talking about the handling characteristics for once. Seems like they have been pretty focused on the technology part in the commercials. __________________

10-24-2012, 03:03 PM	#3
ECSTuning Sponsor Join Date: Jul 2008 Location: Wadsworth, Ohio Posts: 4,370 My Ride: BMW	^agreed 100% Great commercial __________________ *Have questions? Need answers? Live Chat us! 8:30am to 12:00am Midnight EST* sales@ecstuning.com \| customerservice@ecstuning.com Customer Service Hours: 8:00am - 8:00pm EST Sales Team Hours: 8:00am - 11:00pm EST 800.924.5172

11-15-2012, 10:18 AM	#4
Patrick- BMWPartsSource Internet Parts Manager Join Date: Aug 2010 Location: Lancaster PA Posts: 1,007 My Ride: 1995 325i	love this commercial !!! __________________ Patrick Casey BMWPartssource.com http://www.facebook.com/FaulknerBMWPartsSource

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02-08-2013, 08:15 AM	#5
mtgswede Registered User Join Date: Apr 2003 Location: IL Posts: 25 My Ride: '13 335ixdriveMsport	I have to say it seems like my e46 xi handled better than my f30 xdrive but maybe it's just my perception because this is a much bigger car with electronic steering and way more power. I know the 50/50 balance is off slightly compared to the e46 but not by much.